Web Designer + SEO Expert

Web “Solutions Architect”, “SEO Guru” and “Go To” gal who operates consistently at 110%. Creative, technical, professional and backed by a verifiable career track creating, leading and executing online development strategies. Exceptional communicator with strong problem resolution and client needs assessment. Effective at identifying areas of opportunity and providing data driven insights to influence key decisions. Interested in leading and/or the strategic planning, execution and analysis of online marketing campaigns creating the chance for record breaking revenue and profit gains.

PROFESSIONAL EXPERIENCE:

January 2005 - Present

President & Director of Online Development

Design PLow - San Diego, CA
Owner and founder.

Director of Online Marketing

Identify and develop online strategies that effectively reach, engage and convert customers through search engines, social/viral networking and other emerging channels while measuring the effectiveness of site usability, content and online marketing vehicles and campaigns. Assumed general management responsibilities in a leadership role including day-to-day operations, business development, team management and SEO strategy implementations while remaining hands on with a select list of SEO clients.

Creative Director

Produce web solutions for large corporations to startups that include custom websites, applications, e‐commerce, content management systems, marketing tools, social networking and more. Document business, technical and marketing requirements and then prototype complimentary user interfaces via Photoshop, Fireworks, and Dreamweaver. Monitor maintenance of websites and online media for image and/or message consistency across marketing campaigns and sales vehicles, ensuring all efforts comply with the client standards.

Project Manager

Oversee creative staff and online marketing campaigns for independent design/marketing firms. Lead, manage and develop a collaborative team of content writers, developers, link builders and SEO specialists both within agency setting and among offshore partnerships. Successfully managed 15+ concurrent web projects and more than $50K in monthly revenue. Supervised up to 20 employees both in-house and offshore.

February 2005 - February 2006

Webmaster / Co-Founder

Back to Health, LLC - San Diego, CA

Created web-based company designed as an educational platform for wellness products and services. Managed and trained associates for outside sales and marketing positions. Implemented national advertising campaigns designed to increase volume. Coordinated weekly trainings to improve efficiency and performance. Sponsored and supported charity events through community awareness and education.

July 2003 - December 2004

Sr. Account Manager

Lending Tree - Irvine, CA

Obtained necessary information to process and complete mortgage loan files. Maintained pipeline of 50+ loans ranging from A Paper to Sub Prime. Dedicated contact for mortgage clients advising of loan status and needed items. In touch with escrow, title, and appraisal operations to coordinate prompt closings. Short-close and Purchase Specialist. Consistently ranked in the top ten for both revenue and volume.

CERTIFICATIONS:

EDUCATION:

Digital Arts – Media Design and Photography

School of the World - Jaco, Costa Rica

January 2005 - Studies focused in digital photography and web design. Concurrent study in Spanish language immersion program. Additional focus included underwater photography and video.

Bachelor of Arts Degree – Economics

University of California San Diego - La Jolla, California

June 2002 - Studies focused in business. Major in Economics; Minor in Communications. Additional coursework completed at UCSD Extensions Center, Undergraduate Certificate of Business received.

UCSD Education Abroad – Spanish Immersion

Universidad Nacional Autonoma de Mexico - Taxco, Mexico

March 1999 - Studies focused in Spanish language and cultural studies. Full‐time immersion and residence with local family. Additional coursework completed in Mexican Art and Design

RECOGNITION:

PERSONAL:

Surfer, snowboarder, world traveler, scuba diver, kayaker & photographer.